Episodes
Tuesday Aug 03, 2021
Why Is Trust The Basis For Long Customer Lifetimes?
Tuesday Aug 03, 2021
Tuesday Aug 03, 2021
Email; cgreen@trustedadvisor.com
Sunday Aug 01, 2021
What Buyers Really Want From Sales Training - Roundtable 29 July 2021
Sunday Aug 01, 2021
Sunday Aug 01, 2021
#TheInquisitorPodcast brings you the first of many conversations between buyers, sellers, deliverers and users of sales training on behalf of Sales: A ForceFor Good #SAFFG. Our first international panel comes from L&D, Enablement, Procurement, Sales Leadership and Delivery.
This discussion pulls back the curtain and shows training organisations what buyers in enterprise really prize. You'll uncover several glaring gaps in diagnosis, discovery, execution, follow through on both sides. You'll discover ways to stand apart in the crowded training space. And you'll learn something new about the future of sales, and how providers need to prepare if they are to be relevant.
Karen Young - linkedin.com/in/karenyo
Marco Mullers - linkedin.com/in/marcomullers
Jill Robbins - linkedin.com/in/jillerobbins
Website
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businessfierce.com (Company Website)
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matchbookinc.com (Company Website)
Angelique Rewers - linkedin.com/in/angeliquerewers
Websites
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thecorporateagent.com (Company Website)
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thecorporateagent.com/media (Portfolio)
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realdealconference.com/ (Company Website)
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Sales: A ForceFor Good #SAFFG is a global community committed to fixing what's broken in sales. We are taking on the toughest challenges in sales, asking the hardest, most uncomfortable unasked questions. And we're developing solutions which we're making freely available forever for members.
If you want to learn more DM on LinkedIn or email marcus@laughs-last.com
Saturday Jul 31, 2021
Saturday Jul 31, 2021
... And talk to your unhappy customers. They'll teach you how to get better. Nigel Davey says, "There's a cost to learning what worked and didn't work. The biggest cost is time".
Stop selling transactions. Focus on lifetime customer value. That's "how much they spend before they tell you to go away!" What's it cost you to acquire a lifetime customer and what's it worth investing to attract the right customers.
Nigel reminds you to beware becoming too heavily locked into one or two customers. Spread your risk.
He warns against cutting your marketing when times are hard. Feeding your pipeline is a daily requirement. Communicating, raising awareness, building association and familiarity with your brand is non-negotiable if you want to thrive through hard times. Keep nurturing your pipeline, even when your prospect says no.
Contact Nigel via linkedin.com/in/nigeldavey
Website
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smeneeds.co.uk/evidence/ (SME Needs' Testimonials page )
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smeneeds.co.uk/how-we-help/ (SME Needs - how we help you)
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Contact me at marcus@laughs-last.com
Please tag someone who will value listening to this episode. If you've not yet done so, please leave an honest review for #TheInquisitorPodcast at Apple or Google podcasts
Thursday Jul 29, 2021
How Do Great Leaders Become Really Great Leaders?
Thursday Jul 29, 2021
Thursday Jul 29, 2021
Websites
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andreapetrone.com (Personal Website)
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Have you reviewed #TheInquisitorPodcast on Apple or Google yet?
Please make 5 minutes to give an honest review. 1 star or 5 stars or anything in between.
Who are you? What's your job? What do you actually do? Why do you listen to TheInquisitor? Has it helped you in your life or work? How often do you listen? What value do you derive to keep you coming back?
What would you like me to change about it?
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Who do you really want me to interview?
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If you want to get in touch with me, marcus@laughs-last.com or DM me on LinkedIn
Tuesday Jul 27, 2021
What Are The Six Habits To Success That Won't Burn You Out Or Kill You?
Tuesday Jul 27, 2021
Tuesday Jul 27, 2021
Laura DiBenedetto retired at 37 after what appeared to many as a glittering fast track career when she sold her business. Inside she was a wreck. She was burned out, suffering from internal bleeding and not made for retirement. Author of The Six Habits, she helps people turn their dreams and ambitions to life, without paying the negative price for unbalanced success.
She is fast paced, uncompromising and controversial. I thoroughly enjoyed this conversation and you will too. She tells her own story, explains how success is misunderstood and can harm you if you don't go about achieving it in the right way for you.
Laura continues to run her businesses but this time round she is applying the lessons she learned when success almost killed her.
Contact Laura linkedin.com/in/lldibenedetto
Websites
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lauradibenedetto.com (Company Website)
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vision-advertising.com (Company Website)
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vision-advertising.com (Company Website)
Sunday Jul 25, 2021
How To Shorten Sales Cycles by 6 weeks to 6 months
Sunday Jul 25, 2021
Sunday Jul 25, 2021
Karin McKercher, helps sales teams make the red tape shorter and compliance easier. Contracting with legal can be easy or hard, fast or slow. This episode is about making it easy and fast. We discuss the kinds of things you can control and get ahead of, to make this less of a nail biter, limbo space in your relationship with buyers.
The legal side is an area so far out of most salespeople's daily experience that when contract negotiations do occur, they can fumble or paralyse, give away authority or squander leverage, say or do things that do harm to both sides mutual interests.
Karin is CEO fo Twenty2. Their bread and butter is doing this on behalf of software companies or teaching them how.
Contact Karin via: linkedin.com/in/karinmckercher
Website: twenty.group
Twitter: KarinMcKercher
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#TheInquisitor podcast attempts to turn every stone. Ask the questions your itching to have answered. Confront what everyone is pretending doesn't matter or doesn't exist. Explore what's ahead in the future of sales. We'd love you to give an honest review on your favourite podcast player. Please write one today. And tell us what can be improved? What you get value from? What we haven't covered but should?
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Contact me marcus@laughs-last.com or DM me
Thursday Jul 22, 2021
Why Excellence Is Not Convenient
Thursday Jul 22, 2021
Thursday Jul 22, 2021
Melissa Curran focus on what really matters in a business. She ties the principles of a trusting leadership, a trusting culture with clarity of true alignment. In order to deliver the outcomes the customer is buying depends on engaging your people. To engage them, you must first understand them. What drives them? Why do they come to work? For whom? Learning who they are not just seeing them for what they do is a lesson too few managers or leaders ever learn.
This episode will make for uncomfortable listening when Melissa poses some simple questions. See how you fair in answering them if you are a manager. I'd love to hear how you got on!
Contact Melissa via linkedin.com/in/melissa-curran-learningandperformance
Website: modernmindgroup.co.uk
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Tag someone who could do with learning the most important lesson in life about doing the right thing, building mutual trust and driving discretionary effort.
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To contact me email marcus@laughs-last.com
Please let me know if you know someone I should interview
Tuesday Jul 20, 2021
What's It Take To Jump From High Performer To Super Performer?
Tuesday Jul 20, 2021
Tuesday Jul 20, 2021
Dr K, Fern Kazlow, helps high performers perform at their peak. A clinical psychotherapist and super-performance coach, we explore what it takes to go from high to super performance. We dig into mindset, beliefs, behaviour and something Dr K calls the #ResistanceParadox which she believes the real gold of super performance lies.
Dr K is one of the world's leading super connectors. She is funny, quick witted and sharp as a pin. Grab a pen and notebook. And please share this with someone who has unmet potential
Contact Fern via LinkedIn linkedin.com/in/drfernkazlow
Websites
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drkazlow.com/ (Dr. Fern Kazlow)
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facebook.com/drkazlow (Connect with me on Facebook)
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twitter.com/DrFernKazlow (Connect with me on Twitter)
Twitter: DrFernKazlow
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Contact me via marcus@laughs-last.com
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Please like, comment and share this episode with someone who will benefit from the lessons within it
Thursday Jul 15, 2021
What Do You Really Risk Losing When Knowledge Walks Out Of Your Door?
Thursday Jul 15, 2021
Thursday Jul 15, 2021
Peter Edge, former policeman, is The Knowledge Detective. Peter and I discuss the importance of preserving knowledge, the impact of losing it and the often ignored or overlooked ways to save it.
Peter spends his time helping organisations understand where the hidden value is in their people, capturing it and making it available long after someone leaves.
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Please tag someone who might not realise how much value there is in their business that could leave when they lose someone
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Contact Peter via linkedin.com/in/peteredgespeaking
Website: peteredge.net (Book me to speak at your event)
Twitter: PeterEdge12
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Contact me via marcus@laughs-last.com if you'd like to recommend a great guest
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Please share this episode with someone who risks losing valuable knowledge
Tuesday Jul 13, 2021
Who Is The Man Who Puts Smiles On The Faces Of Billionaires?
Tuesday Jul 13, 2021
Tuesday Jul 13, 2021
Steve D Sims left school at 15. An East London bricky now makes the dreams of billionaires come true. His concierge business Bluefish has a worldwide reputation for making impossible dreams a reality. Steve is a keen observer of the human condition. An introvert without a wealth of qualifications or schooling, Steve has learned from the world's most successful entrepreneurs, artists, entertainers.
He's funny, irreverent and fast paced. He defines the art of the possible. If there is a way to make something happen, Steve is the man to do it. He is always looking for solutions, for ways to help his clients and have blast along the way. This episode is an adventure through the looking glass and down the rabbit hole.
A masterclass in approaching, engaging and helping the ultra high net worth community and a litany of essential lessons in what not to do. I get schooled by him. You'll enjoy that part. He is a consummate story teller who will have you in awe and stitches in equal measure. One of my favourite episodes so far. This interview was a genuine delight to facilitate.
Make sure you read his excellent book #Bluefishing. Must read!! A learn from him in his Facebook group
Websites
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stevedsims.com (Personal Website)
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thebluefish.com (Company Website)
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facebook.com/SteveDSims/ (Facebook)